ConvertKit Review: Is It the Best Email Marketing Tool for Bloggers?

If you’re a blogger looking for an email marketing tool, ConvertKit is a great option. The user-friendly interface makes it easy to navigate, and the free plan is generous, allowing up to 1,000 subscribers. However, if you want to take advantage of the powerful automation features, you’ll need to upgrade to the Creator plan, which starts at $25 per month.

One of the biggest advantages of ConvertKit is its range of automation options, which can help simplify complex email marketing concepts like funnels. However, the free plan doesn’t include these automations, and the customizability of landing pages and forms is limited across all plans.

Overall, if you’re just starting out with email marketing, ConvertKit’s free plan is a great way to get started. However, if you need more advanced features, be aware that prices can get expensive once you exceed 1,000 subscribers.

ConvertKit Review: Introduction

If you’re looking for an email marketing tool that’s both easy to use and packed with advanced features, ConvertKit might be just what you need.

With ConvertKit, you can easily create and customize email sequences, broadcasts, and segments. Plus, the tool offers advanced automation features that help you engage with your readers in a more authentic way.

One of the things I love about ConvertKit is how user-friendly it is. Even if you’re not tech-savvy, you can easily get the hang of the tool and start building your email list in no time.

Of course, like any tool, ConvertKit has its drawbacks. In this review, I’ll cover the main pros and cons of the tool so you can decide whether it’s the right choice for you.

What is ConvertKit?

ConvertKit is an email marketing tool that caters to bloggers and online creators. Its creator, Nathan Barry, recognized the need for a more creator-focused email marketing solution.

ConvertKit offers a range of features including subscriber management, opt-in form creation, and automated email sequences. This tool has made a significant impact on how creators handle their email lists and online businesses.

Experiences with ConvertKit

One of the standout features of ConvertKit is its intuitive and easy-to-use dashboard. It’s tailored specifically for bloggers and online business owners, making it easy to manage your email marketing campaigns.

The automations feature has been a total game changer for me. It saves me a lot of time every day, allowing me to focus on other aspects of my business while my email marketing runs in the background. The smart tagging and segmentation feature is also powerful, ensuring that my messages are highly targeted and relevant to my audience.

While the forms and landing pages may not be the most sophisticated ones available, they’re easy to customize and get started with. As a solopreneur, “just getting started” is one of the biggest keys to success, and ConvertKit makes it easy to do so.

Overall, ConvertKit is the perfect tool for growing your audience, increasing engagement, and monetizing your blog efficiently. If you’re struggling with email marketing, give ConvertKit a try – it might just be the solution you’ve been looking for.

Key Features

  • Easily capture leads with landing pages and forms
  • Segment your list based on interests with multiple lead magnets
  • Organize subscribers using tags to target specific criteria
  • Send targeted messages based on subscriber actions with link triggers
  • Nurture leads and increase conversions with smart automation features

How User-Friendly is ConvertKit?

ConvertKit is one of the most user-friendly email providers available. Its interface is clean and intuitive, making it simple for you to navigate and find what you need. Creating and customizing forms and landing pages is a breeze, and you can easily add them to your blog with just a couple of clicks using either the ConvertKit WordPress plugin or a handy shortcode.

One of the most impressive features of ConvertKit is its tagging system, which allows you to segment your audience based on specific criteria and send them targeted messages. The automation feature is also a plus – it’s straightforward and easy to use. You can set up automated sequences with just a few clicks, made even easier with the visual automation feature.

With ConvertKit, you can create automation workflows that follow up with your subscribers, welcome them to your list, or even send them a specific sequence of emails based on the lead magnet they subscribed for. It also allows you to trigger a specific automation workflow based on the link clicked in your email.

ConvertKit is well supported across the digital marketing ecosystem, so most of your main tools integrate with it seamlessly. Overall, ConvertKit is an excellent choice for anyone looking for a user-friendly email provider with powerful automation and segmentation features.

ConvertKit Integration with WordPress

Integrating ConvertKit with your WordPress blog is a breeze. You have two options to choose from, both of which are easy to use:

  1. Install the ConvertKit for WordPress plug-in to make all your forms available in the plug-in. This way, you can easily add them to your site wherever you want.
  2. Add ConvertKit forms to your site using a simple shortcode.

Choose the option that works best for you and start integrating ConvertKit with your WordPress blog today.

ConvertKit Support

When you need support for ConvertKit, you can use the online chat feature in the dashboard. The support team is responsive and usually able to help you solve your issue quickly. However, on some occasions, the links provided by the customer support agent may not be helpful for your query. If this happens, you can simply close the chat and try again with another agent.

Where ConvertKit Falls Short

Like any tool, ConvertKit is not without its drawbacks. One of the main disadvantages is the cost. As your list grows, so does the price, which can quickly become expensive. Once you exceed 1,000 subscribers, you’ll be paying significantly more.

Another limitation is that the free version doesn’t include any automation features like visual automations or sequences. These features are what sets ConvertKit apart from its competitors, so not having them is a big disadvantage.

Lastly, ConvertKit’s forms, landing pages, and email templates aren’t as visually appealing as those of other email marketing tools. The platform lacks some design flexibility, making it difficult to create emails that look exactly the way you want them to.

However, if you’re someone who writes simple text emails without elaborate designs, this may not be an issue for you. Overall, despite these drawbacks, ConvertKit’s pros outweigh the cons for many users, including those who have tried other email marketing tools.

ConvertKit Pricing Plans

If you’re considering using ConvertKit for your email marketing needs, it’s important to understand the pricing plans available.

The Free Plan is a great option for those just starting out, as it offers many useful features, including unlimited landing pages, forms, and broadcasts. However, it does not include access to visual automations or sequences.

For those who need more advanced features, the Creator Plan starts at $25/month and includes everything in the Free Plan, plus live chat and email support, automated email sequences, visual automation builders, and third-party integrations.

If you require even more advanced features, the Creator Pro Plan includes everything in the Creator Plan, plus advanced reporting, Facebook custom audiences, subscriber scoring, a newsletter referral system, and the ability to change a URL after sending.

Final Thoughts

If you’re just starting out in the blogging world, ConvertKit’s free plan can go a long way in helping you build and manage your email list. As your list grows, the Creator plan becomes a sensible option, especially if you want to use automations to sell your digital product on autopilot.

While ConvertKit is not the cheapest email marketing platform, it offers a well-balanced set of features that make it popular in the blogging space. Its intuitive platform and excellent customer support make it easy to get started with email marketing.

Overall, ConvertKit is a great choice for bloggers who want to take their email marketing game to the next level. With its user-friendly platform and powerful features, you can create effective email campaigns and see returns on your investment.

So, if you’re ready to try it out for yourself, give ConvertKit a shot and see how it can help you grow your email list and your business.